From a Linkedin Conversation....
Quoting a contact who will remain anonymous...
"I don't have time to do much with it. "
The age old "I don't have TIME", "I don't have MONEY" falsehood....
THAT is the very reason I market the MOVS™ - Mobile Optimized Video Site - with it's capability to MEASURE EVERYTHING.
Mark Zuckerberg found TIME!
Bill Gates, found TIME!
Tommy Edison found TIME!
Ray Kroc found TIME!
...actually, they MEASURED ROI - Return on INVESTMENT of their most valuable ASSET!
I did not meet the first two guys, but I did work for the companies created by the last two!
and.. the "Guts" of the matter....
Best to you and yours in 2015.
BTW - I agree with you about Pinterest; it is NOT my FOCUS!
My FOCUS is here: http://SMASH.BudgetVideo4.BIZ
*--.>>. Where my "Virtual Partner" is*
And the results:
As always, COMMENTS & QUESTIONS ARE INVITED!
Please click on the "comment" underlined link below and then type your question or share your opinion.
1) Do you only write about business issues, or do you show some of your HUMAN self to business associates?
2) Have you ever thought about using QR Codes – which I have branded #Call2ACTION™ Symbols – as another way to assure increased ENGAGEMENT and INTERACTION with your written communications?
Can you provide links to some great examples from YOUR writing?
2) Do you notice the cursor turning to a hand (indicating a hotlink lies below) when you are on a web page, or do you only respond to links that are underlined with blue?
3) Which links (please rank 1, 2, 3, 4, 5) would you be most likely to click on?
____ A Photo HOTLINK (only indicated by the cursor turning to a hand – or text copy advising you to click on the photo)
____ A "Shortened URL" - like http://delivr.com/2x5z4 with no description about the landing target of that URL?
____ A "Shortened URL" - like http://delivr.com/244mv with text describing the landing target as being a video "Webinar" about the Industry Best Practices using Mobile Websites, APPS, SMS, and QR Codes?
____ A “Hidden URL” – like the text National Retail Federation 2013 Report - Mobile which has an underlying HOTLINK, but the URL is hidden?
____ I only click on VISIBLE URL Hotlinks like that are in the syntax:
4) What other methods do you use to encourage increased AUDIENCE ENGAGEMENT / “Click Throughs”?
5) What other creative way have you used to present a “Clickable Link” inside a digital media post – or as part of Pinterest PIN or Instagram Photo Upload?