Monday, October 6, 2014

Teach the Mormon Tabernacle Choir – HOW TO SING

You might be interested in my attempts to “Teach the Mormon Tabernacle Choir – HOW TO SING!”

 – My analogy to the assistance I am providing behind the REVOLUTIONARY “Savings Catcher” program at WalMart!

Wal-Mart is again LEADING the way…. But, this time they need my help.

They are missing Rule #1 - and their lower than possible RESULTS will show it!


Brian Monahan, VP Marketing, has SHOWN GENIUS CREATIVITY in designing a way to get the “Average Jane and Joe in America” to understand the VALUE behind scanning QR Codes… by impacting them in a place that will change  / spur their BEHAVIOR – Their POCKETBOOK!

Once “Average Jane and Joe in America” have a scanning “App” and know how to use it… all the programs I am developing for my clients will EXPLODE!


... I would be glad to help YOUR Business!

As always,  COMMENTS & QUESTIONS ARE INVITED!  Please click on the "comment" underlined link below and then type your question or share your opinion.

1) Do you only write about business issues, or do you show some of your HUMAN self to business associates?

2) Have you ever thought about using QR Codes – which I have branded #Call2ACTION™ Symbols – as another way to assure increased ENGAGEMENT and INTERACTION with your written communications?

Can you provide links to some great examples from YOUR writing?

2) Do you notice the cursor turning to a hand (indicating a hotlink lies below) when you are on a web page, or do you only respond to links that are underlined with blue?

3) Which links (please rank 1, 2, 3, 4, 5) would you be most likely to click on?

____    A Photo HOTLINK (only indicated by the cursor turning to a hand – or text copy advising you to click on the photo)

____    A "Shortened URL" - like with no description about the landing target of that URL?

____    A "Shortened URL" - like with text describing the landing target as being a video "Webinar" about the Industry Best Practices using Mobile Websites, APPS, SMS, and QR Codes?

____    A “Hidden URL” – like the text National Retail Federation 2013 Report - Mobile which has an underlying HOTLINK, but the URL is hidden?

____    I only click on VISIBLE URL Hotlinks like that are in the syntax:!

4) What other methods do you use to encourage increased AUDIENCE ENGAGEMENT / “Click Throughs”?

5) What other creative way have you used to present a “Clickable Link” inside a digital media post – or as part of Pinterest PIN or Instagram Photo Upload?

6) What other "Pearl of Wisdom" can you SHARE with us?